Being a successful wholesaler in real estate is not a cakewalk. It requires hard work and dedication. Moreover, you must have a clear idea about which tools to use to aid your efforts. This article aims to provide an insight into some online tools which are worth your time and money. Before beginning, just listen to this Wholesaling Podcast to be inspired by the story of a triumphant wholesaler! Going through www.investopedia.com/university/real_estate/real_estate4.asp would also help if you are a beginner to wholesaling!
The following are the tools which can make your real estate wholesaling venture easy and worthwhile!
Gone are the days when a spreadsheet was enough to keep track of your existing and potential customers. Now you need smarter ways to attract customers and stay ahead in the competition. Customer Relationship Management (CRM) software offers you excellent features to improve your wholesaling business. It helps in easy tracking of properties, filtering customers based on their interests, sending relevant information to each customer, and a lot more.
Multiple Listing Service (MLS) is a comprehensive list of real estate properties in a particular area. MLS access would help you to compare different properties and hence figure out the best price for buying a property. You require real estate investor license to get access to this listing service. You can get this on your own or with the help of real-estate agents who are supportive. The latter option may not always work because most of the agents would be busy with their own businesses.
Email is a powerful marketing tool to reach your audience. Email marketing is economical and can bring wonderful results if utilized rightly. Make sure that you divide your contact into different lists so that you can send out relevant messages to each group. Your email message should also include a call to action so as to improve traffic to your website. Not just that, you should continuously try to add more contacts and improve your email list.
When technology is there ready to offer you help, it would be unwise if you do not make use of it. You can use a virtual assistant for time-consuming tasks such as email management, data encoding, etc. so that you have your time available for other productive tasks. Virtual assistants can be used for literally anything, and they help a lot to reduce your efforts.
LinkedIn is a strong professional network which plays a great role in connecting professionals around the world. This platform can be smartly used to improve your network and for lead generation. Be a part of or create your own groups to exhibit yourself as a leader in your field. Create strong relationships and use them as referrals so that you can generate more leads. LinkedIn also provides an opportunity for advertising which can significantly improve your business.
These tools along with your domain knowledge and marketing skills are sure to bring you success in the field of real estate wholesaling. All the best!